Chances are you may be wondering if this time you
received the same Medical Imaging magazine you receive every month in your mailbox. Yes,
it isjust new and improved with a complete redesign.
This month were rolling out Medical Imagings new face-lift, complete with a
new logo outside and more graphics inside. Art Director Luis Rivera Grullón has been
working hard on this redesign for a few months now with the objective of making Medical
Imaging more user-friendly and appealing to our readers and, of course, our advertisers,
too. We hope you agree.
At Medical Imaging, our focus is on News, Technology, and Integration of products and
concepts utilized in the radiology department of the hospital, imaging center,
freestanding clinic, or physicians office. That stays the same. What has changed is
the way we present that informationwith more visually appealing colors, typefaces,
and story layouts.
Youll notice that our News Watch section has more concise, shorter stories and,
thus, more of them. Like a lot of technology journals in a variety of industries,
were whittling down the news we think you want into an executive summary style.
Weve added more white space as well to alleviate our previously
cluttered style. In future issues youll find more charts and graphs to
simplify the presentation of ideas.
We will continue to run our Special Section every month, highlighting one area of
technology pertinent to medical imaging. This month, were focusing on
ultrasoundspecifically pediatric ultrasound, ultrasound contrast agents, and
ultrasound applications in the OR. The section, which begins on page 19, provides more
photos, subheads, and white space to offer a more pleasing presentation of information.
The body of the magazine, overall, is being sharpened too. We aim to provide more
targeted and practical information for the needs of radiology in 2003 and beyond. Many of
the new medical devices we write about are frequently touted as being more
user-friendly or sporting a new user interface; now it is our turn.
We hope the new and improved Medical Imaging meets all of your previous needs for
timely information about topics that matter to youand is now just a little bit
easier to read. If you have any opinions on our redesign or have suggestions for future
story ideas, I would love to hear from you at mtierney@mwc.com.
Thanks for reading!

Mary C. Tierney, Editor in Chief